Nowadays, businesses are constantly working to improve their customer relationship management (CRM) process. The improvement is necessary for two reasons – to ensure that sales keep pouring in, and to maintain and enhance the market position.
Get Free Demo: CRM Software in 2019
CRM software was introduced a few years back to revolutionize the CRM process. And now, deploying a mobile CRM app is the need of the hour.
There are so many credible contenders in the market that it is tough to finalize one.
16 Best Mobile CRM Apps That Deserve Your Attention:
The best CRM software and ideal CRM should have features like contact management, lead management, campaign management, email tracking, social media management, sales pipeline tracking, deals and tasks, reporting and dashboards, mobile applications, and more.
Visit Website 1. HubSpot
HubSpot is unquestionably the CRM anyone could be looking for. It tracks, organizes, and nurture the leads and customers systematically and effectually. This platform covers an extensive array of features and functionalities to facilitate business in all aspects.
There are a plethora of features offered by HubSpot to leverage your business:
- Content Management System (CMS)
- Design Manager for easy web design and editing
- Social media marketing and Inbox streams
- Automation, analytics, and reporting
- Custom reports using the smart lists
- Salesforce integration to monitor workflows
Pricing: HubSpot’s pricing starts at $35 per month
USP: HubSpot Offers a unified platform for inbound marketing
Salesforce Chatter is a social network platform for enterprises. Employees can connect, collaborate, and share resources to render effective customer relationship services. The mobile CRM app enables employees to engage at any time and from anywhere.
Features
- Cloud-based SaaS model
- Team management
- Real-time communication
- Documentation and reporting
- API integration
USP: Salesforce offers numerous services and solutions for overall management of business operations.
Pricing: Salesforce plans start at $25 per month if billed annually. Avail a trial version for a period of 14 days.
If you are looking for an integrated and intelligent CRM app, Freshsales should be your foremost consideration. It makes communication easier and assists sales executives in identifying potential clients after analyzing various indicators.
Features
- Built-in phone and email options
- Contact management
- Collaboration with the sales team from a centralized dashboard
- Management of multiple sales pipelines
- Compatible with iOS, Android, and Windows; the web-based app also available
USP: AI-based lead score mechanism conveys the probability of converting a lead into a sale. You can communicate in a desired manner after analyzing the lead score.
Pricing: Freshsales plans start at Rs 799 per month if billed annually. A 30-day free trial is available.
Pipedrive is a powerful yet affordable mobile CRM app that utilizes automation and AI. Whether it’s an SMB or a large enterprise, Pipedrive makes sales pipeline management simpler and more efficient.
Features
- Activities management to track each and every activity in the pipeline
- Smart contact management and email integration
- Workflow automation
- Import/Export files and data
- Sales forecasting and reporting
- Permission management
USP: Pipedrive’s API connects with other software, lets you customize features, and acts as a resource for developers.
Pricing: Pipedrive plans start at $24.20 per month if billed annually. A 14-day free trial is available.
Insightly is not just about sales. The online CRM software is capable of handling sales pipeline, project management, and delivery, and automating complex workflows.
Features
- Contact management and relationship linking
- Automated lead management
- Third-party app integration
- Dashboard Cards showing visual representations of data in block format
- Centralized dashboard for the overall management
USP: Compatibility with Google Apps and Microsoft Office 365 makes it a preferable choice for businesses of all sizes.
Pricing: Insightly plans start at $29 per month if billed annually. You can also try it for free of cost.
Zendesk Sell was formerly known as Base CRM. The software allows you to collect and work on potential leads by automating the complete process, right from lead acquisition to project delivery.
Features
- Sales management
- Lead management
- Seamless communication, both internal and external
- API integration with third-party tools and apps
- Expert advice for implementation
- Explore tools in Zendesk Marketplace
USP: Zendesk Sell’s app features enterprise-grade functionality.
Pricing: Zendesk Sell’s plans start at $19 per month if billed annually. A 14-day free trial is also available.
Zoho CRM is loaded with numerous features to engage and convert potential leads. Whether it’s capturing leads using web forms or communicating via multiple channels; Zoho CRM handles every task with expertise.
Features
- Pipeline Management
- Multichannel communication
- AI-based functioning
- Performance and Analytics
- Process Management
- Sales Automation
- Team Collaboration
USP: Zoho has a complete suite of tools, necessary for managing the Sales and Marketing division.
Pricing: Zoho CRM’s plans start at Rs 720 per month if billed annually. A 15-day free trial is also available.
Many renowned companies trust Sugar CRM for their sales and marketing needs. It consistently ranks amongst top performers, owing to its generous range of features.
Features
- CRM reporting and monitoring on Sugar Dashboards
- Advanced workflow management
- Customization and configuration options
- Multilingual and multi-currency support
- Bug tracking and solutions
- Role management
USP: Sugar CRM provides a unified interface for support, marketing, and sales.
Pricing: Sugar CRM’s plans start at $40 per month if billed annually. A 7-day free trial is also available.
amoCRM claims to be the first CRM software to offer a messaging feature. This CRM suite emphasizes communication aspects to close more leads in a shorter duration.
Features
- Messaging apps integration
- Complete pipeline management
- Work from anywhere on mobile CRM app
- Team collaboration
- Chatbot installation
- Sales analytics and reporting
USP: Communicate effectively by using messaging apps such as FB Messenger, WeChat, Skype, Telegram, WhatsApp, and others.
Pricing: amoCRM’s plans start at $15 per month if billed annually. A 14-day free trial is also available.
The simplicity of Capsule CRM makes it easier to address sales and marketing tasks. Seamless integration with multiple tools and apps ensures effective lead management.
Features
- Pipeline management
- Task and calendars
- Centralized dashboard
- Team collaboration and communication
- Android and iOS compatibility
USP: Capsule CRM acts as contact management software, capable of managing leads, vendors, sales reps, and other contacts on a unified dashboard.
Pricing: Capsule CRM offers a free plan for small business owners. For paid subscriptions, a 30-day free trial is available.
Manage your contacts, track leads at every step, and ensure timely follow-ups with Less Annoying CRM. It adapts conveniently according to the screen size, making it a preferable mobile CRM app for your business.
Features
- Contact management
- Leads and pipeline management
- Calendar and tasks
- User management
- Ease of customization
USP: Affordable CRM solutions without any conditions. And you can scale it any time as per requirements.
Pricing: Less Annoying CRM plan starts at $10 per month. Opt for a 30-day free trial period before making a purchase.
Segregate your leads, set up appointments, and meet your sales targets in time. Infusionsoft is an ideal sales and marketing software for small and medium businesses.
Features
- Client management
- Pipeline management
- Invoices and payments
- Supports over 230 apps integration
- Marketing automation
- E-commerce solution
USP: Right from setting up the appointments to collecting payments, Infusionsoft automates all the tasks.
Pricing: Infusionsoft plans start at $99 per month. A 14-day free trial is available.
If you are seeking a power-packed yet affordable mobile CRM app with an excellent support system, opt for a demo of Nutshell CRM software. In addition to an intuitive interface, you can expect automation-driven features.
Features
- Contact management
- Sales automation
- Pipeline management
- Team collaboration
- Customized reporting
USP: Nutshell CRM ensures installation of fully-functional and customized CRM software within 24 hours.
Pricing: Nutshell CRM’s Starter plan is available at $19 per month if billed annually. A 14-day free trial is also available.
Nimble CRM complements your efforts in various disciplines such as contact management, pipeline management, and team collaboration. An elegant and intuitive interface are the highlights of Nimble.
Features
- Contact management
- Pipeline management
- Google Apps and Office 365 integration
- Smart social search and segmentation
- Business intelligence
- Sales and marketing automation
USP: Nimble Mobile CRM 3.0 is a dedicated mobile CRM app, capable of functioning as fully-equipped CRM software.
Pricing: Nimble CRM plans start at $9 per month if billed annually. There is a provision of a free trial as well.
SuperOffice is an all-in-one CRM software beneficial for your sales, marketing, and service teams. It aids in company and contact management, documentation and activity management, and team collaboration.
Features
- Sales management
- Marketing management
- GDPR-compliant
- SuperOffice App Store offers various apps, modules, and integrations
- Work on unlimited prospects and leads
USP: Offers different plans for sales, marketing, and services. You can either opt for Standard CRM plan or opt for Complete CRM focusing on all three disciplines.
Pricing: SuperOffice plans start at EUR 45 per month if billed annually. A 30-day free trial is also available.
Kapture CRM offers a comprehensive solution ranging from sales to customer service. A dedicated Kapture mobile CRM app allows you to manage your business operations from your mobile phone.
Features
- Sales automation
- Quotations and payments
- Customer service automation
- Order management
- Customer data management
USP: Based on your requirements, you can either opt for Sales Cloud package or Service Cloud package.
Pricing: Kapture CRM plans start at Rs 1499 per month if billed annually. A free trial is available for a period of 30 days.
Conclusion
Evaluate the CRM solution providers on the basis of their credibility, available features, USP, and pricing. Invest in mobile CRM appsthat are in complete harmony with your business operations and don’t burn a hole in your pocket.
Best CRM software
Read on for our detailed analysis of each app
Customer relations has become an essential part of business operations, especially in a social media world where reputations can make or break according to your customer experiences.
That means needing to be able to clearly communicate with customers through different channels, whether by phone, email, text, or social posts directly. Additionally, there's also a need to record all interactions to be clear on a customer's history.
It's not just about keeping customers happy, though, but also about ensuring that workflows remain efficient and KPI's are met, all of which can be monitored through in-built analytics and data reporting.
Yet for all this, CRM software doesn't have to be complex or expensive, and there are software providers out there who can provide some limited form of CRM for free, especially to help you try out their system and make sure it works for you.
Here then are the best in CRM software products currently on the market.
- Want your company or services to be added to this buyer’s guide? Email [email protected] with the URL of the buying guide in the subject line.
1. Apptivo
Impressively configurable
Steeper learning curve than some rivals
Apptivo is a comprehensive CRM which provides an easy way to manage your contacts, schedules, notes, communications, tasks and more. That's not all: even the free account gets project management tools, invoicing, estimates, basic purchase order tracking, field service management and a helpdesk, although it only supports a maximum of three users.
The $8 (£6) Premium account offers much more storage (3GB per user, up from 500MB for the free account), and plenty of valuable extras: bulk email, e-commerce integration, standalone business apps and Google Drive, Calendar, Tasks, PayPal and Dropbox integration. Crank it up to the Ultimate plan for $20 (£16) for even more data and campaign emails, as well as priority support.
This kind of power comes with a little complexity, especially if you're new to this type of package. It doesn't take long to master the basics, though, and the system is so configurable that you'll soon have it set up to suit your requirements.
2. Pipedrive
A well-designed and attractive user interface for maximal CRM output
Smartphone apps
Pipedrive is a robust CRM solution sporting a user-friendly interface. Once configured, it can track all your phone calls, emails, and the entire sales process. It also keeps you and your team organized by putting the deals (ongoing transactions) due to the top of your interface.
Setup is also simple and Pipedrive promises it can be configured in under two minutes, plus it connects to over a hundred apps, including Google, Yesware and Trello.
Pricing starts at $12.50 (£12.50) per user per month, and there’s no limit to the maximum number of users. The company offers a batch discount for increments of six users.
3. Bitrix24
A sprawling suite of powerful business tools
Capable CRM with detailed reports
Like Apptivo, Bitrix24 provides a vast suite of powerful business tools: collaboration, instant messaging, telephony, project management, document handling, scheduling, employee management, and more.
If you prefer to keep things simple then you can concentrate on the excellent CRM, which is a capable system all on its own. Contacts and communications are logged, leads assigned to sales managers, emails sent, calls recorded, quotes and invoices issued. Detailed reports keep you up-to-date and there's convenient access via the mobile app.
Bitrix24's unusually generous free account supports 12 users and includes 5GB storage, but if you need more, the Plus account offers more features to up to 6 users and provides 50GB online storage for $69 per user per month.
4. Capsule CRM
A different approach to CRM
Professional plan offers lots of integrations
While some of the competition tries to win you over with the length of their feature list, Capsule CRM is different because it concentrates on the basics: contact management, collaboration, sales pipeline, scheduling and tasks.
These are all well implemented with some useful features. You can track your customer's social media, attach documents and emails to their records, tag contacts or organize them in lists, create tasks and view your schedule in the calendar.
The basic (free account) Capsule CRM solution is too lightweight to be useful with a maximum of 2 users, 250 contacts, and 10MB storage. However, the Professional plan – which costs $18 (£12) per month – deserves a closer look, and comes with support for lots of integrations including G Suite, Zendesk, Magento, MailChimp, Flow XO, Xero, FreshBooks, Wufoo Forms and more.
5. HubSpot
One of the best free CRM offerings you’ll find
Handles all the basics nicely
HubSpot CRM stands out immediately for its pricing model. There are no unusably limited 'free' plans, no vast matrix of other accounts to browse – instead the core CRM is entirely free, and you only pay if you need to add extra sales or marketing modules.
That's an appealing prospect when budgets are tight, and HubSpot handles the CRM basics reasonably well. You're able to build contact and company databases, log emails, assign tasks and track deals, and the system supports as many users and as much storage space as you need (up to a limit of 1 million contacts and companies.)
It's not all good news. HubSpot's reporting tools are only average and you may need to integrate with the free version of HubSpot Sales to begin to get the functionality you'll find elsewhere. But there's also a lot to like about the service, and it's certainly one of the best free packages around.
6. Insightly
An impressive CRM with a focus on project management
Project and sales management capabilities
Insightly is a powerful CRM with a strong focus on project management. As well as managing sales pipelines, you're able to set milestones, set and assign tasks, attach files and notes, define a schedule, produce reports, and more.
![Best Crm App Best Crm App](/uploads/1/2/5/8/125845691/704854460.png)
If you're more interested in sales management, that's not a worry – there are plenty of supporting features. Insightly offers good contacts management, with social networking integration and mass email support. You get tools to collect leads and track sales opportunities, and the system can be viewed and administered from a mobile app.
![Best Crm App Best Crm App](http://a2.mzstatic.com/us/r30/Purple30/v4/83/dd/84/83dd84f0-4af1-b03f-f398-e2e97fc428d1/sc552x414.jpeg)
A capable set of apps enables integrating most of the tools you use already, including G Suite, Outlook, MailChimp, QuickBooks, Slack, Dropbox, Evernote and more.
The free account is likely to be too restrictive for many ('mass' emails are limited to 10 per day), but it's better than most of the competition. If you need more, Insightly offers a range of powerful commercial plans ranging from $29 (£23) to $99 (£78) per user per month.
7. InStream
A Swiss army knife of contact and relationship management
Plentiful integration with other services
InStream is a 'sales, contact management and relationship automation tool', according to the developer, and that's not just sales hype. The system offers detailed contacts management, social media integration helps you stay in touch with customer tweets, and calls and emails can be logged so you're always up-to-date.
This is often very easy to use, in particular because of its integration with other systems. Plug in your Gmail account and InStream will automatically download contacts and manage your email history, while syncing your account with Google Calendar keeps your tasks and schedule in one place.
If you're flying solo, you can go for the so-called Freelancer package for $6 (£4.75), but you don't get any data storage, reports or support, and you're allowed a maximum of 500 contacts.
The Business plan is probably the best value and gives you 10GB storage, up to 25,000 contacts, detailed reports and full support.
8. Nimble
The social butterfly of small business CRMs
Extensive task management capabilities
As the social butterfly of small business CRMs, Nimble aims to help users manage social, team and customer contacts on one screen. All online conversations, including email, Twitter, Instagram and Facebook, are easily visible with Nimble's lightweight platform.
This isn't hard to manage, either. Nimble can automatically go online to collect useful data about your contacts, including their Facebook, LinkedIn, Twitter, and Google+ profiles. Smart search tools enable locating the data you need on an individual, or sorting and filtering your contact list however you like.
Nimble also provides extensive task management, sales and marketing tools, and many integration options: Google, a host of popular third-party apps, and management tools for Android, iOS, Outlook/Office 365, Google Chrome, Firefox, Safari and more.
9. Streak
Gmail-based lightweight CRM
Very easy-to-use
Free offering is somewhat basic
Streak is a lightweight CRM, a little simpler than most of the competition, and for many people that could be a good thing. There's no need to spend an age learning a whole new way of working because the system runs inside Gmail, giving easy access to the contacts, emails and files you have already.
That doesn't mean Streak is short on features. In a click or two you can group or view related emails, add and track customer status, notes and more. 'Boxes' help you define where you are in sales or other pipelines, and it's easy to keep everyone in the business up-to-date on your progress.
The free product has only basic CRM features and some significant limits on its 'boxes', but is still worth a try for small businesses or anyone interested in getting a feel for how the service works.
The Professional plan lifts the data limits and adds reporting, task management, call logs/ meeting notes, 900+ integrations, API access and premium email support. It's yours for $49 (£39) per user per month.
10. Zoho CRM
Tons of neat features
Free plan has restrictions
Zoho CRM is a flexible solution with a lengthy feature list: leads, contact management, social media integration, tasks, marketing and sales automation, web forms and more.
If that's still not enough, the system can be integrated with many other Zoho products, including customer support, project management and web forms.
Zoho's mobile apps give access to this data, and help you collect it. There are tools to locate leads on maps, log calls, take voice notes, record your customer visits, and more.
Zoho's free plan is appealing, with handy Google Calendar integration and support for up to 3 users, but be sure to read the full product comparison. There are lots of limitations, and to really compete with the other products here you'll need to spend $12 (£10) or maybe $20 (£16) per user per month for the Professional plan.